This year’s National Diabetes Week (12 – 18 July) looks at how the disease affects the lives of hundreds of Australians on a daily basis.
As one of the fastest growing chronic diseases in Australia, many Australians are affected by diabetes in some way.
According to a recent survey by Diabetes Australia about 280 people develop diabetes every day and that diabetes will become our number one burden of disease within the next five years.
To help raise awareness around the severity of the disease, Diabetes Australia has launched a national television advertisement, featuring 280 images of people – representing the 280 people who develop diabetes every day in Australia.
The aim of the campaign is to increase knowledge and understanding in the general population about diabetes so those that don’t have diabetes better understand the condition and can support those who do.
The ‘280 a day’ campaign will also address some of the misconceptions surrounding diabetes.
Diabetes Australia is calling on all Australians to support the campaign and help to raise awareness of diabetes during National Diabetes Week 2015.
Find out how you can get involved by visiting Diabetes Australia.